Work -- a simple four-letter word that, for the most part, has a negative connotation, and most people dread going to work each day. Why? Work is viewed as difficult and we tend to suffer through it. But it doesn't have to be that way. Let's say you enjoy talking. You can talk all day long to clients, doing interviews and podcasts, etc. Is it work? Yes. Do you enjoy it? Yes. Is that a negative thing? No.
Having fun with an aspect of your job doesn't mean you aren't working. You view it as fun and, therefore, don't feel as though you've accomplished anything (although you actually have). We tend to associate work with a sense of accomplishment. Take email, for example. You receive an email, you act upon it and/or respond, and you've accomplished something, right? And because we feel a sense of accomplishment and productivity, we view it as work.
In this video, I discuss how I view "work" as a bad thing. If I'm having fun, regardless of the impact on my business, I don't see it as an accomplishment. Only when I'm doing something I don't enjoy do I view it as "work" and, therefore, productive. You'll hear about how I try to reframe "work" so it's something I don't dread. And I'll share tips I learned in a discussion at the Business Referral Network of the Oakland Chamber of Commerce. I enjoy talking and making videos, so is this work? Have I accomplished a task? Am I being productive? Yes!
Click here to view the video.