Goal Setting, Growth, and the Power of Virtual Assistants

Sarah Clarkson • Dec 20, 2023
a woman is writing in a notebook with a pen

As the year draws to a close, we often find ourselves reflecting on the past while simultaneously thinking about the future. What worked well in 2023, and where could improvements be made? The relatively quiet period of the holiday season can serve as a much-needed period of introspection and goal-setting! Now is the time to assess the challenges and victories of the past 12 months and consider all the possibilities for growth and improvement in the new year.


Reflection and Resolution


Small business goal-setting requires a structured and strategic approach. As a solopreneur or manager of a small team, it falls to you to consider all the various aspects of your business—finance, marketing, operations, and more. By attempting to gather a comprehensive understanding of last year's strengths and weaknesses, you can hopefully identify any internal and external factors that could influence your goal setting.


Many recommend conducting a thorough SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to identify internal and external factors that might impact your goal-setting. Take an honest, data-based approach to understanding things that affect your operations, like finances, resources, and market trends. Once you have a clear picture of your business landscape, you can more accurately set goals, break them down into smaller tasks, and look at strategies for accomplishing them.


Define Clear and Realistic Goals

What are your objectives? Start outlining your priorities. Is it increasing revenue? Expanding your customer base? Enhancing your digital marketing? Getting specific will help create a roadmap for the next 12 months.


Bite-Sized Chunks

Large goals can be overwhelming. Breaking them down into manageable tasks makes making progress less daunting. Strive for small wins!


Leverage the Power of Time Management

Time is your most precious commodity! Your time as the leader of your organization is valuable, and you should spend most of your time doing the things that directly impact revenue and growth. How can you best optimize the hours in your day?


When you are planning for the new year, consider what productivity tools and platforms might help you streamline your daily tasks, and consider outsourcing some of your administrative support to a virtual assistant. 


A virtual assistant can become a versatile partner who can quite literally revolutionize the way you manage your operations. Freedom Maker virtual assistants can be brought on part-time or full-time, as needed. They can help with many tasks, from
scheduling appointments and responding to emails to data entry, research, and marketing. Outsourcing just an hour of work a day can free up your time and energy to focus on more strategic tasks like networking, sales, and product development. Letting a Freedom Maker virtual assistant handle some of your administrative work is a cost-effective way to get the support you need without the expense of hiring a full-time employee. 


Not sure where to start?  Take a look at your day. How busy are you in direct proportion to how much time you spend doing repetitive, recurring, daily, weekly, and monthly tasks. How much time are you spending doing:

  • Tasks you don't like doing or tasks you do not have a natural talent for.
  • Tasks that are below your "pay grade" or experience level.
  • Tasks that keep your business running vice things that keep your business growing.


If nothing changes, nothing changes!


Outsourcing tasks can free up time and energy for long-term goals.


A Freedom Maker virtual assistant is skilled, trained, experienced and can easily handle most administrative and back-office support tasks. They can become a thought partner, add more capacity to yourself and your team and can exponentially boost your company's productivity while reducing stress and pressure. 


 A Freedom Maker virtual assistant can:


Execute Administrative, Creative, and Operational Tasks

What could you do with an extra hour in your day? A Freedom Maker virtual assistant can contribute to any business area you dread doing or is a time and energy drain on you. 


Automate for Repetitive Tasks

A Freedom Maker virtual assistant can leverage automation tools to handle repetitive tasks. From social media management to invoice generation, automation allows you to focus on strategic decision-making rather than routine chores.


Enhance Workflows and Document SOPs

Consistency is vital for sustainable growth, and a Freedom Maker virtual assistant can be the backbone of your business. They can "document while doing" and create Standard Operating Procedures (SOPs) across your business functions. You'll then have smooth workflows and greater ease when onboarding new team members.


Streamline Business Operations

Efficiency is the cornerstone of a successful business. A virtual assistant can implement systems and processes, bring a fresh perspective, identify bottlenecks, and suggest improvements. Now, you are ready for scalable growth. 


Strategic Planning & Partnership for Success


By streamlining operations and embracing automation, you not only save time but also can position your business for sustainable growth. As you usher in the new year with fresh goals and plans, think about ways to streamline operations and embrace automation in order to save time and position your business for sustainable growth. Then, consider the strategic advantage of incorporating a Freedom Maker virtual assistant into your team. By outsourcing your support tasks to a virtual assistant, you get high-quality professional support for the operations side of your business at an hourly rate. You are then freed from those tedious tasks and can use your valuable time to grow your business.


Congratulations on the past year's accomplishments, and cheers to the new year ahead! May it be filled with achievement, innovation, and endless possibilities!


We would love to be a part of your journey in the new year. If you are interested in exploring what a Freedom Maker virtual assistant can do for your business, reach out to our Discovery Team. We can help you figure out what to outsource so that you have more time and energy in 2024.

Freedom Makers Blog

A group of miniature people are standing around a gear.
By Sarah Clarkson 28 Mar, 2024
Know the value of your time! If you strategically outsource non-core tasks to a virtual assistant, you can reinvest your energy and time into meaningful activities that foster business growth and align with your goals and priorities.
A woman is sitting in front of a laptop while holding a pen and a clipboard.
By Sarah Clarkson 15 Mar, 2024
Crafting a solid strategy is essential when it comes to finding the right virtual assistant. Start by making a detailed game plan around tasks and budget. Explore the benefits of using an agency for support and guidance and get prepared to interview qualified candidates. A virtual assistant who is technically skilled, communicative, responsive, ready to learn, and aligned with your personality and needs will bring value to your business.
A person is writing on a to do list on a clipboard
By Sarah Clarkson 07 Mar, 2024
Get valuable insights into outsourcing tasks to a virtual assistant with our 3-step guide. Increase your productivity and discover the power of outsourcing when you find the right support for your journey. Contact our Discovery Team today!
More Posts
Share by: