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Structure for Success

How a Virtual Assistant Helps a Communications Expert Streamline Operations and Stay Focused

JD Schramm is a globally recognized communications expert known for his work as a speaker, writer, and coach. With a career that spans executive education, public speaking, and intensive coaching sessions, JD’s work demands clarity, consistency, and strong follow-through. However, managing a high volume of communications and client interactions was starting to take its toll. Recognizing the need for operational support, JD turned to Freedom Makers with the hopes of finding a talented virtual assistant to partner with.

JD had a good idea of what he needed in a virtual assistant. "I move fast and sometimes need my EA to slow me down, clarify and execute. I'm looking for a partner who can nudge me when needed, brainstorm solutions, and creatively find ways for me to be more effective in my work."

images of JD Schramm's book, Communicate with Mastery

The Challenge:

JD manages a dynamic, fast-moving business with a variety of ongoing client projects, speaking engagements, and writing deadlines. His passion lies in the creative and strategic elements of his work. JD  the day-to-day operational demands—especially email and follow-ups—often interrupted his flow.


Without a streamlined system, critical client communications and tasks occasionally fell behind. JD needed someone who could not only keep his inbox and calendar organized but also anticipate needs and follow through with precision. He hoped to find a virtual executive assistant (EA) to help with project management.

still image from JD Schramm's Ted Talk

The Solution:

After speaking with several qualified candidates, JD selected Jacqueline, an Army veteran and military spouse. Jacqueline immediately brought improved structure to JD’s operations. Utilizing tools like Google Workspace, she began by creating a system to organize his inbox, categorizing emails by priority and action type. She ensures timely responses, flags high-priority items, and maintains his CRM so that no lead or task is overlooked.


Jacqueline also manages scheduling and supports JD’s various events by coordinating Zoom sessions, reviewing outbound communications, tracking deliverables, and supporting post-event follow-up. With her steady oversight, JD is now free to focus on client work without worrying that something critical will slip through the cracks.

communications expert JD Schramm smiles at the camera

Impact:

Jacqueline’s contributions have had a measurable impact across several key areas of JD’s business. He reports:


  • Enhanced Efficiency: With a streamlined inbox and calendar, JD can focus on his core responsibilities without being pulled into administrative details.
  • Improved Client Communication: Prompt responses and thoughtful follow-ups have strengthened JD’s professional relationships and elevated his service delivery.
  • Strategic Support: From Zoom moderation to handling logistics for events and speaking engagements, Jacqueline plays a key role in delivering a polished client experience.
  • Peace of Mind: Knowing that someone is managing the details allows JD to stay present and productive in his work, with confidence that the backend is running smoothly.
communications expert JD Schramm gives a speech

Additionally, Jacqueline has incorporated AI into JD’s workflow in meaningful ways. From transcribing client speeches for clearer feedback, to drafting proposal baselines and email templates, AI allows her to work faster and smarter.


Her adoption of new platforms has also cut down on the prep and decision making timeline so more of JD's time is free to focus on high-value activities like coaching.


Together, they’ve even used AI to build out newsletter content, client handouts, and social media snippets. Jacqueline's use of AI tools help her work more efficiently and reduce the time it takes her to execute tasks. This in turn, saves JD's money and/or allows him to utlize her support in additional ways!

JD says, "I'm so glad I found Freedom Makers, and in particular delighted to have selected Jackie as my virtual EA. Bottom line, she does excellent work in a proactive and professional manner. It's fulfilling to know I'm helping a military family in the process. I'd highly recommend Freedom Makers to fellow solopreneurs who need a flexible system of support."

A collage of military spouse virtual assistants known as Freedom Makers

Getting Started with a Freedom Maker

1.

Discovery

We learn about your business and your goals and help you craft a unique opportunity description before we send it out to our community of Freedom Makers.

2.

Selections

We identify potential matches based on skills, personality fit, and experience. You'll meet up to four "finalists" who have expressed interest in your opportunity. The final choice is yours!

3.

Onboarding & Kick Off

You are onboarded into our system and we host a Kick Off Call where we help you and your Freedom Maker build your task roadmap, categorize your priorities, and set clear expectations.